UITDRAGEN 2012 – thesis

In my thesis I’m trying to find an answer to the question wether there is one visual identity for the Jewish community or not. This research provided me the information I needed for my ‘practical’ research.
This thesis is designed with the idea to blend the Jewish culture with my Western culture. This is shown in the way you have to read the book. The Jews read a book from right to left. Westerners read from left to right. You can only read the thesis by turning the pages first to the right, then to the left, and so on. It’s a rule, a kind of pattern you have to keep up with to do it well. It’s the same for Jews to live by the (religious) rules and traditions to have a good life.

More about the project:
sketch book
source book
concept book
expo impression